April 3, 2015
IBM membership levels offer businesses an array of benefits that trickle down to customers and clients. Read through to find out why we chose to become an IBM Premier Business Partner, and what that means for you.
Top-Ranking Industry Knowledge and Market Access
The Premier level is the highest level of membership that IBM offers, and it means members are highly skilled with broad levels of market access. IBM collaborates with premier partners to ensure that all services offered deliver the most innovative solutions available. IBM offers some of the best technologies in the marketplace, and direct collaboration with them gives Premier Partners the knowledge necessary for operating new technologies with ease. When choosing a premier partner, you gain exclusive access to advanced technologies backed by experience and skill.
Hard-Earned Points Demonstrate Skill and Satisfaction
Membership levels are earned, not bought. Companies in the top tier of the partnership achieved a number of qualifying goals. They undergo certification to earn points that advance membership. Through rigorous certification procedures and demonstrated customer satisfaction, these companies earn points and strengthen their level. Businesses that use IBM Premier Partners enter into a relationship with highly skilled, quality-assured companies. Your business is important to them, and an IBM Premier level membership shows that.
Joint Marketing Opportunities
IBM Premier Partnerships offer joint marketing planning to its members. This benefits us directly because we don't have to spend countless hours and thousands of dollars on our marketing plans. IBM helps us to streamline processes and come up with a structured marketing scheme, which boosts our efficiency and productivity. For you, this means that we have more time and money to spend on customer relations. We get to reinvest the savings into customer satisfaction protocol development and mastering new technology.
Continued Education for Our Employees
Innovation Centers offer additional training to IBM Partners. Most of this training is free, so we encourage our employees to attend frequently. They offer workshops in a traditional classroom, as a self-paced course, or virtually, which makes them accessible to our whole staff. Courses cover everything from marketing to selling to technical skills. So what does this mean to you? It means that everyone in our company is a virtuoso in the tech world, and they extend that knowledge to you. Whether you call our helpdesk, consider a new product purchase, or want to know more about our services, our staff knows what they’re talking about and thoroughly answers all of your questions.
Sales Aids That Benefit Customers
IBM offers Premier Partners access to Connections Cloud Accounts, which we extend to clients interested in a trial period. The cloud system lets companies collaborate, hold meetings, share files, and manage projects from anywhere at any time - offering your business mobility and flexibility. Because of our partnership, we can offer clients a free, 60-day trial of the Cloud.
Cloud storage and automation are quickly becoming the new standard for business operations, but many businesses are unsure of switching over, perhaps due to a lack of industry knowledge or hesitation to invest. With free Cloud trials, our customers get to test out the system and see if it is beneficial to their business needs.
Why did we choose to become an IBM Premier Business Partner? Aside from the marketing, financial, and educational benefits to us, it shows our customers that we care. To us, the IBM Partnership emblem represents companies that are leaders in innovation, customer satisfaction, and industry knowledge. When you choose an IBM Premier Business Partner, you know that you're getting the best of the best.
Thanks for reading,
Rob Connary, President - COO
